CrossFit gym
PowerPack Fitness
A rebuilt Webflow site organized around one action — booking a free class — with instant follow-up for every lead.
- Client
- PowerPack Fitness
- Industry
- CrossFit gym
- Services
- Competitive analysis
- Webflow rebuild
- Free-class funnel
- Lead automation
- Google reviews
- Analytics
- Platform & stack
- Webflow
- SimpleTexting
- Zapier
- Google Analytics
- Google Business Profile
01
The challenge
PowerPack had a basic website and wanted two things from a new one: a better experience for visitors, and more new members.
At PowerPack, a new member’s first step is a free class. So the site needed to get people to that first class quickly, and make sure nobody who asked for one was left waiting for a reply.
02
What we built
Strategy & site
- Competitive analysis
- A rebuilt Webflow site with an optimized free-class funnel
- Educational content
- Facility photography
Follow-up & growth
- SimpleTexting + Zapier automation for instant lead follow-up
- Google Analytics
- Google Business Profile and a review push
03
Results
250%
increase in organic traffic
100+
five-star Google reviews
~80%
of visitors highly likely to schedule their free class
“After doing a training, I would look at my phone and see 3-4 people looking to schedule their free session.”
Screens
The site
Home 
Free-class form
Want your website to bring in more bookings?
Tell us what you’re building, or what isn’t working. Your message goes straight to Jeff, the person who would build it.
